In a remarkable display of resilience and generosity, Tadej Pogačar’s race-worn jersey from his triumphant 2026 Milan-San Remo victory has been auctioned for a record €95,100. This iconic piece of cycling history, bearing the scars of a mid-race crash, underscores Pogačar’s indomitable spirit and commitment to charitable causes.
A Jersey with a Story
During the 2026 Milan-San Remo, Pogačar faced a significant setback when he crashed approximately 32 kilometers from the finish line. Despite the damage to his jersey and bike, he rejoined the peloton and launched a decisive attack on the Cipressa climb. In a thrilling finale, Pogačar out-sprinted Tom Pidcock to secure his first victory in the prestigious race. (cyclingnews.com)
The Auction and Its Impact
The jersey, signed by Pogačar and his UAE Team Emirates-XRG teammates, was auctioned with the proceeds directed to the Tadej Pogačar Foundation. This organization focuses on supporting children and young people facing serious illness. Pogačar pledged to match the final bid, effectively doubling the funds raised for the foundation. (cyclingnews.com)
A Record-Breaking Sale
The auction concluded with an anonymous bidder securing the jersey for €95,100, setting a new record for the most expensive cycling jersey ever sold. This sale surpasses the previous record held by Pogačar’s Colnago Y1Rs bike, which fetched €163,430 at Sotheby’s in December 2025. (domestiquecycling.com)
Pogačar’s Continued Pursuits
Following his Milan-San Remo victory, Pogačar has maintained an active racing schedule. He recently competed in the 2026 Paris-Roubaix, finishing a close second to Wout van Aert. Despite the setback, Pogačar remains focused on his goal of securing a historic fifth Tour de France title, aiming to join the ranks of cycling legends such as Eddy Merckx and Bernard Hinault. (cyclingweekly.com)
This auction not only highlights Pogačar’s athletic achievements but also his dedication to philanthropy, reinforcing his status as a champion both on and off the bike.
Highlights:
- Chasing perfection on Cipressa and Poggio – Where have Tadej Pogačar and UAE Team Emirates-XRG fallen short at Milan-San Remo and how do they finally win it in 2026?, Published on Friday, March 20