Upgrade Bikes, a prominent UK-based distributor of cycling products, has recently appointed Bradley Symonds as the Account Manager for the Midlands, East Anglia, and Mid Wales regions. This strategic move aims to bolster the company’s presence and support for local bike shops across these areas.<\/p>\n
Founded in 1995 by two friends with a shared passion for cycling, Upgrade Bikes has grown into a leading distributor, offering over 5,000 products from more than 28 brands. Their extensive portfolio includes renowned names such as Lezyne, Challenge, Kinesis UK, and DMR, catering to a diverse range of cycling disciplines, including road, mountain, and gravel biking. (upgbk-upgradebikes.dc02.gob2b.com<\/a>)<\/p>\n Symonds brings a wealth of industry experience to his new role. Expressing his enthusiasm, he stated, “I’m really looking forward to starting at Upgrade Bikes, combining my industry experience with passion for cycling across the range of disciplines. It’s a great opportunity to work with leading brands, whilst being part of a team focused on delivering real support and value to our customers.”<\/p>\n Matt Killick, Head of Sales at Upgrade Bikes, welcomed Symonds to the team, emphasizing the company’s commitment to growth. He remarked, “I am excited to welcome Bradley to Upgrade Bikes, where he will bring a wealth of knowledge to our sales team. While many of our competitors are scaling back their workforces, we are choosing to expand. We aim to strengthen our already successful portfolio of brands with a larger and more capable sales team.”<\/p>\n This expansion reflects Upgrade Bikes’ dedication to enhancing its support for bike shops in the Midlands, East Anglia, and Mid Wales regions. By integrating Symonds into their team, the company aims to provide more comprehensive assistance and foster stronger relationships with local dealers.<\/p>\n For more information or to get in touch with Bradley Symonds, please contact Upgrade Bikes at 01403 711611 or via email at Bradley.Symonds@upgradebikes.co.uk.<\/p>\n